Facebook and Instagram Marketing

Last Update May 28, 2021
45 already enrolled

About This Course

In a 2018 survey of businesses, Buffer found that only 29% had effective social media marketing programs. A recent survey of consumers by Tomoson found 92% of consumers trust recommendations from other people over brand content, 70% found consumer reviews to be their second most trusted source, 47% read blogs developed by influencers and experts to discover new trends and new ideas and 35% used blogs to discover new products and services. Also, 20% of women who used social considered products promoted by bloggers they knew. Today, businesses and consumers use social media to make their purchase decisions.

Created in 2014, this Specialization is updated every quarter to ensure you are receiving the most up-to-date training. The Social Media Marketing Specialization is designed to achieve two objectives. It gives you the social analytics tools, and training to help you become an influencer on social media. The course also gives you the knowledge and resources to build a complete social media marketing strategy – from consumer insights to final justification metrics. In each course, you will also receive special toolkits with timely information & when you pay for the Capstone, you receive a market planning toolkit.

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32 Lessons

Introduction To Marketing

Introduction To Marketing00:00:00
Marketing Vs Selling00:00:00
Importance Of Marketing00:00:00
Objectives Of Marketing00:00:00
Function Of Marketing00:00:00
Getting Started With Branding00:00:00

Online Marketing

Graphic Designing

Video Creation

Social Media Platform Optimization

Facebook Page Creation And Optimization

facebook ads


Manage All Social Media With Single Platform

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3 Courses
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32 lectures

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